Price of Beauty: How Much Does Your Beauty Regimen Cost You Each Month?

Looking good isn’t just about vanity…it’s about confidence and self-esteem. The way we present ourselves can influence how others perceive us and even open doors to opportunities we desire. But at what cost does this pursuit of beauty come? Let’s delve into the numbers and explore ways to maintain our appearance without breaking the bank.

The skincare and beauty industry is thriving, raking in over US$90 billion (about S$120 billion) globally. In Singapore alone, the average woman spends approximately S$270 per month on toiletries, fitness classes, and occasional pampering sessions like facials or massages, according to a survey by UOB.

This investment in personal care contributes significantly to Singapore’s premium beauty sector, which reached an estimated worth of S$947.5 million in 2021, up from S$799 million in 2015, as reported by Euromonitor.

However, the allure of luxury brands often leads consumers to overspend. Fancy packaging, celebrity endorsements, and perceived quality can inflate prices, making it challenging to stick to a budget.

Reflecting on personal spending habits, I find myself allocating around S$120 per month for essentials like foot spas, waxing, haircuts, and skincare/makeup purchases, excluding clothing expenses. It’s easy to overlook these costs, but failing to budget for them can lead to financial strain.

To avoid overspending on beauty and wellness products, consider implementing these strategies:

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1. Shop with a Plan: Outline what you need to purchase and set a budget before browsing.

2. Compare Prices: Research and compare prices across different retailers to find the best deals.

3. Implement a Cooling-Off Period: Delay impulse purchases by adding items to your cart and revisiting them after a set time or sleep on it before finalizing the purchase.

4. Space Out Salon Visits: Opt for quality over quantity when it comes to salon treatments. Consider stretching out appointments to reduce overall spending without sacrificing results.

5. Avoid Boredom Shopping: Set dedicated time slots for online shopping and stick to your budget to prevent impulse buys.

6. Prioritize Quality Over Price: Invest in essential products that suit your needs and skin type, even if they come with a higher price tag. Look for Sephora discounts or promotions to save money without compromising on quality.

By adopting these practices, you can maintain your beauty routine without overspending or jeopardizing your financial well-being. Remember, looking good should enhance your confidence, not drain your bank account!

Sources: 1 & 2




Money-Saving Sephora Hacks for 2024

Sephora, born in France in the 1970s, has blossomed into a global hub for top-notch bath, cosmetics, and lifestyle treasures. With a curated collection of luxurious brands and a signature private label, Sephora has become the go-to destination for those in pursuit of the latest beauty trends.

Yet, the siren call of beauty often comes with a hefty price. In fact, Yahoo Finance found that women spend over S$1,000 on their appearance each year. As much as I love Sephora, I still value my frugality by following these few tips:


While swatching cosmetics on your hands might not offer the most precise shade match, fear not! Seeking out Sephora’s Beauty Advisors for small tubs of samples can be a game-changer.

Take these samples home to experiment without the risk of ruining your flawlessly applied makeup. If the product can be squeezed out, rest assured – you’re eligible for a free sample.


For those obsessed with Sephora but mindful of their budget, enrolling in a free Beauty Pass Membership is a must. The three tiers – White (Free), Black (Spend $300 a year), and Gold (Spend $1,500 per year) – bring forth enticing perks:

– Accumulate points for free beauty products from Sephora’s Rewards Boutique.
– Enjoy a complimentary brow service by Benefit Cosmetics during your birthday month.
– Double points accumulation for any purchase during your birthday month.
– Receive a free birthday gift without spending money (exclusive to Black and Gold Members).

And don’t forget, as a member, you can also politely request free samples to sweeten the deal.


Once you’ve pinpointed your go-to makeup products and no longer need to test them on your skin, consider the online route.

Sephora often rewards online shoppers with complimentary product samples for every purchase, adding an extra layer of value to your beauty haul.


Keep an eye on Sephora’s in-house brand, often a treasure trove of budget-friendly alternatives to high-end makeup. Take, for example, the Sephora Collection Smoothing Primer (S$25) and Retractable Waterproof Eyeliner (S$19)– delivering quality comparable to their pricier counterparts.

It’s a gentle reminder that the essence of good makeup lies in quality rather than a brand name.


While the siren song of the latest makeup trends is alluring, exercising restraint can be a wise investment. Avoid the rush to Sephora for newly released products from your favorite brands.

Today’s makeup lines strive to cater to diverse skin tones, and what looks stunning on one person may not suit another. For instance, the cult-favorite Anastasia Modern Renaissance Eye Shadow Palette (S$85) might look better on some people than others.

Before splurging, consider whether the product aligns with your skin undertones, ensuring a worthwhile investment in your beauty arsenal.


By incorporating these money-saving Sephora hacks into your beauty routine, you can revel in high-quality products without causing a dent in your budget.

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From securing free samples to tapping into membership perks, these strategies empower you to make informed and economical choices in the realm of beauty. Happy shopping!

Sources: 1, 2, & 3


6 Undeniable Reasons Why You Should Buy Luxury Makeup

Over the last decade, the beauty industry has exploded into a multi-billion-dollar industry. Dermatologists, beauty experts, and celebrities alike are launching their own high-end beauty brands. Not to mention, drugstore makeup widened their range of beauty products. You have probably once thought why do some makeup products, which all appear to be similar at first glance, carry different price tags?

Well, some products may seem like an investment, but the benefits are vast. If you are considering investing in luxury or high-end makeup, here are some reasons why it is beneficial to spend more on the products that you apply to your face.


You will keep reaping the rewards for much longer when you invest in luxury facial serum, body oil, or fragrances. Luxury brands offer richer, deeper, and more premium kind of beauty experience that comes with longer lasting results. When you invest in high-end beauty, you pay for ingredients that are meant to last.


Drugstore beauty brands may have active ingredients such as retinol, hyaluronic acid, and glycerin. However, the amount can be negligible compared to luxury brands. Luxury brands offer pure, authentic ingredients, which may be harder to source. While both high-priced and low-priced products can have the same ingredients, the former tend to have more potent ingredients.

Karen Kagha, a Los Angeles-based board-certified dermatologist, shared that she “like for the ingredients and studies/results to inform my opinion about a product’s performance.” She highlighted that many luxury brand names have combined effective ingredients and great branding over the years.


When purchasing luxury makeup, there is always somebody qualified to help you both before and after the sale. Whether you are in the physical store or purchasing online, you can chat or live chat with the beauty consultant to help you find a product that suits your skin best. Apart from the premium ingredients, you are investing in the expertise of these beauty consultants too.

Some of the typical queries of customers are finding the right color to purchase the right foundation and finding the correct style of lipstick to suit one’s lips. Brands that offer beauty products at a cheaper rate are generally self-serving and provide no aftercare if you need further help afterwards.


Luxury makeup looks more pleasing when you pull them out of your bag. Apart from its attractive exterior, it is unlikely that high-end makeup will come with a smashed palette, product faults, and broken mechanism. These products come with quality brushes or appropriate applicators instead of the standard widely produced sponges. These applicators make a dramatic difference in how your face will look and how well you apply the products.


Strategic marketing is a big part of luxury brands. Luxury brands spend a chunk of their budget to entice customers all over the world. The packaging or how the product dispenses can make the consumer feel good about their makeup. The feeling of exclusivity and value should not be discounted as it can help boost someone’s overall confidence!


Whether you have been saving up for a luxury makeup item or have extra money to spend, you deserve a bit of luxury. With the mask mandate slowly easing, our face is the first thing that people see when we meet them. Take care of your face by putting quality products that will last long. Do not be shy to walk inside the luxury beauty stores at The Shoppes Marina Bay Sands and simply enjoy the experience. If you have enough money saved up and you are not hurting your credit score, you can treat yourself to luxury beauty items every once in a while.

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Start and end your day feeling beautiful – because you are!

Sources: 1, 2, 3, & 4


Which Makeup Products Should You Splurge On?

A study has shown that women spend approximately S$20,000 on beauty products in their entire lifetime. That is a lot of lipsticks! With a shocking number like that, you must weigh whether a beauty product is worth splurging for or not.


If there is one thing that you should splurge on when it comes to luxury cosmetics – it is lipstick! I am not saying this merely because I am obsessed with this product. A reliable lipstick is important because you can apply it as a vibrant eye-shadow or a pigmented blush too. For instance, I use my MAC Russian Red (about S$30) to give a flush of crimson on my cheeks and on my lips. You can use the same technique to Charlotte Tilbury lipsticks and others alike. Gone are the days when multitasking sticks do not exist!

Experts believe that anything put around or on the mouth can make or break your look. A subtle lips can give off a natural aura while a red lipstick can be a showstopper. Moreover, a good lipstick stays for a long period of time. Less purchasing equates to more savings.


Whether you like it or not, it all starts with a good base. Make sure you splurge on skincare and a really trusty primer. Think of your face as a room’s platform, you will not be able to build the room you desire without a sturdy surface. Having a good base will enable you to get away with a drugstore foundation. Do not get me started with how drugstore products are becoming more competitive now. That is a different conversation. Anyway, let us go back to skincare.

Many Singaporeans turn to Korean beauty for their skincare regimen. You can follow this too! Or, simply cleanse and exfoliate regularly. Personally, I prefer the sensitive formula of Cetaphil as a cleanser. Afterwards, I would put the NUXE body oil. I may also partake in an all-in-one lactic acid treatment by Sunday Riley (retails for S$223 at Sephora Singapore). It is a product that many skincare obsessed people shell out for. It brightens, soothes, and reduces your blemishes and fine lines. It leaves you with an even-toned radiant complexion!


Many makeup artists believe that eyebrows are the most important facial feature next to the teeth. They go the extra mile to shape one’s brows for a variety of reasons. Firstly, a nicely shaped brow can make someone look more youthful and fresh. The volume in your brows can make you look rested!

Secondly, it gives a subtle change without having to splurge on other cosmetics. You can either look edgy or feminine by shaping your brows. Lastly, even the Royal Duchess of Cambridge believes in a set of perfectly shaped brows. She uses the Bobbi Brown Brow Kit that retails for S$85 at Sephora. A cheaper alternative would be the cult classic – Anastasia Brow Wiz for S$40 at Sephora. Brow Wiz is a holy grail to many beauty fanatics due to its user-friendly wand and its natural finish.

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Let me ask you one thing. Which luxury beauty products do you splurge on? Leave your comments below.

Sources: 1 & 2


Create A Beginner’s Makeup Bag For Under S$100

With a wide array of makeup products available on the market, it is hard to know what you actually need. Whether you are new to the cosmetics scene or ready to start a new kit, here are some of the essential products that you need to invest on.


1. Foundation

Foundation covers the imperfections of your skin. When choosing the right foundation, you must match the color with your neck and chest. Then, understand your skin type to decide between a powder or a liquid formula. People with dry skin can greatly benefit from liquid foundation or hydrating powder. People with oily skin can will look best with matte foundation or powder products.

2. Blush

The blush’s primary function is to give you a subtle glow or a healthy-looking skin. A hue that generally flatters every complexion is a rose blush containing hints of brown. Apply the blush correctly by smiling and locating the apples of your cheeks. If you are using a powder foundation, it is recommended to use a powder blush. If you are using a liquid foundation, stick with a cream blush.

3. Eye-shadow

Using an eye-shadow palette in a strategic manner can transform your entire look to suit your outfit. Experiment with the range of colors and types (i.e., matte or shimmer). Nude tones such as taupe and brown are universally flattering. While, muted purple and gray tones such as mauve and plum are classically beautiful.

4. Lips

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One of the most sought-after cosmetic products is the lipstick! Red and nude hues enhances your natural shade of pucker. Personally, I prefer Mac’s Russian Red and Twig shades. Selecting a sheer tone of lip product will minimize the chances of a mismatch as your natural pout will shin through.


COMBO #1 (TOTAL: S$84.90)

A. Eyes/Cheeks/Lips/Face – Hydrate, Illuminate, and Glow Kit by Tarte (S$65)
This kit includes a highlighter palette that can double as your eye-shadow, a lip balm for a subtle color, and a setting mist for a 12-hour coverage.

B. Face – Pressed Powder Foundation by L.A. Colors (S$10)

C. Lips/Cheeks – Dear Darling Water Gel Tint by Etude House (S$9.90)

COMBO #2 (TOTAL: S$50.85)

A. Eyes – Matte Eyeshadow by L.A. Colors (S$11.05)

B. Lips/Cheeks – Dear Darling Water Gel Tint by Etude House (S$9.90)

C. Face – Miracle Touch Foundation by Max Factor (S$29.90)

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COMBO #3 (TOTAL: S$64.90)

A. Eyes/Cheeks/Lips – Nudies All Over Face by Nudestix (S$45)
A great tip to help you save money is to splurge on a product that can be used for more than one purpose. This versatile product even includes a brush and a mirror. My favorite shades include “In The Nude” and “Naughty N’ Spice”.

B. Face – Fit Me Matte+Poreless Liquid Foundation by Maybelline (S$19.90)

Sources: 1 & 2