I have good news for you! Reducing costs in your business does not have to take a lot of time or a significant amount of effort. In most cases, it comes down to making smarter choices. Continue reading on to find out what I meant. MARKETING COSTS Use technology to your advantage as you jump on the social media marketing wagon. Social media has a vast and diverse audience that you can tap. You are missing out on the potential
This month is filled with a roller coaster ride of emotions. Concluding my September was a big event that my branch held. This nationwide event stirred varying conflicts of different degrees. The highly stressful environment induced a simple misunderstanding, which became a whole ordeal among the team. You see, some people began taking sides. A week has passed before my boss noticed that something is wrong. He needed to resolve the problem immediately! Fortunately, his intervention worked out. While business
Singapore has many aces down its sleeve as a business location in Asia and investors are turning their attention to this tropical global financial center. Getting started in Singapore does not mean that your new business needs to be a large corporation with many employees. You can open a small business in Singapore and enjoy all that the city has to offer in terms of business location, trading environment, and a diverse economy. We are looking at the most important
CURATE A DETAILED PROFILE OF YOUR AUDIENCE Catching the attention of your potential customers is an easy task if you know exactly what you are searching for. So, begin by defining your target audience. Be as detailed as realistically possible. Include descriptors such as gender, occupation, NRIC number/FIN, hobbies, age group, and civil status. Say you are selling Harry Potter merchandise to teens and other millennials. You noticed that they are immensely obsessed with social media platforms. Hence, you used
Myths about small businesses are overflowing. Some people let the myths slide, while others adapt them perpetually to their lives. Doing so may hinder the attainment of success and full potential! MYTH #1: SINGAPORE IS A TINY MARKET WHERE BUDDING BUSINESSES WILL NOT THRIVE. Singapore is a relatively small market with a population of a little over 5 million people, when we speak in geographical terms. What others do not know is that private wealth concentration in the country is
