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Lifestyle & Hobbies

Blogger reviews are not as honest as you think

“Influencer marketing” is something that has been talked about a lot in Singapore recently, due to the feud between Xiaxue and Gushcloud (more recently, SMRT LTD (Feedback)). This is somewhat of a rising trend as more and more brands turn to influencer marketing in today’s social media obsessed world. 3 metrics frequently used to quantify how much influence a particular influencer has are: Audience Reach, Expertise, and Relationship with followers. In the context of Singapore, social influencers are frequently popular

Lifestyle & Hobbies

5 Coolest Techie Gift Ideas Under S$30

Searching for the perfect yet inexpensive last minute Valentine’s gift for your techie sweetie? Fear not, here are 5 Coolest Techie Gift Ideas Under S$30… 1. EC TECHNOLOGY® PORTABLE POWER BANK WITH FLASHLIGHT (2600mAh) US$7.99 or S$10.82. Buy it here. Available in 5 colors, this mini power bank with flashlight fits easily inside your bag or pocket. Its capacity is a one full cycle charge for your Samsung or iPhone handphones. Its weight is about 3 ounces that only requires

Lifestyle & Hobbies

23 Chinese New Year Food For Wealth And Prosperity

As we welcome Chinese New Year in a week, many of us are busy during this period to do our shopping for new clothes, food and house decos. It is also the time when we have the perfect excuse to put on more calories with numerous steamboat dinners as well as snacking on the CNY goodies such as Bak Kwa and pineapple tarts! Chinese’s culture is rich in traditions and superstitions and we are constantly looking for inspirations to boost our

Lifestyle & Hobbies

Chinese New Year is around the corner, here are 3 places you can shop for cheap clothing

As Chinese New Year approaches, there is an increasing traffic in malls and online stores where the latest designs of outfits get snapped up in a jiffy. Many are having a headache on where to get trendy outfits without burning a hole in their pockets. In addition, many prefer to wear red, the auspicious colour, during their visits, which adds on to the difficulty to land your hands on suitable clothing for the festival. The trend of traditional costumes has

Lifestyle & Hobbies

Savvy Pet Care Saving Tips

From pet medications to cleaning supplies and vet visits, these pet care measures add up. Even the pet’s food expenses can add to the pile of cost. This is why it is important to cut down pet care costs without endangering your pet’s health. Spend less with these Savvy Pet Care Saving Tips… 1. SLASH YOUR PET’S FOOD BILL Some owners overfeed their pets, leading to a condition called obesity. But, feeding a smaller amount can improve your pet’s health

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