LOTTE Mart Express Lands at FairPrice Xtra JEM — 800+ Korean Products, 160 Exclusives & A K-Pop Surprise That’s Sending Fans Wild

If Korean food, snacks and drinks are your thing, there’s now a new hotspot in the west worth the trip. FairPrice Xtra JEM has opened its enhanced LOTTE Mart Express, transforming its basement level into a vibrant, Seoul-inspired space featuring street-food favourites, exclusive product lines and an expansive selection of Korean groceries under one roof.

Here’s what shoppers can expect:

  • More than 800 Korean products
  • Over 160 exclusives unavailable anywhere else in Singapore
  • Nearly 30% newly launched items flown in from Korea

For anyone who misses Korea or loves Korean groceries, this is a dream come true.

Your New Go-To for Korean Street Food: The Enhanced Yorihada Kitchen

The heart of the new LOTTE Mart Express is the upgraded Yorihada Kitchen, where LOTTE’s own chefs have helped curate an authentic street-food menu. Expect freshly prepared treats—yes, the type you’d find in a bustling Seoul night market—including:

  • Viral 3-Colour Honey Rice Cakes
  • Savoury Squid Kimchi Pancake
  • Crispy Mixed Vegetable & Sweet Potato Fritters

Everything is crafted for maximum authenticity, so K-food lovers are in for a legit experience.

800+ K-Products, 160 Exclusives & New Private Labels

Walking in feels like entering a Korean pantry paradise.

You’ll find over 800 products, and more than 28% of them are new launches. On top of that, over 160 items are exclusive to FairPrice Group’s partnership with LOTTE.

Whether you’re stocking up for a K-drama binge or levelling up your lunch box, this is where you’ll find the good stuff.

Dayoung Is Dropping by JEM on 13 Dec

Here’s the big one: Dayoung — 2025’s Best Solo Artist — will be at FairPrice Xtra JEM on 13 December. It’s a special in-person appearance, so if you want to catch her up close, head down early.

She’s not the only highlight either. The event will also feature:

  • LOTTE chefs flown in from Korea for live cooking demos
  • Tasting sessions for newly launched Yorihada and Good Today products
  • A Korean bartender shaking up mocktails and cocktails
  • An AI hanbok photobooth that’s unexpectedly adorable

Put together, it feels like a mini K-festival unfolding inside a supermarket — and yes, it’s as fun as it sounds.

Prizes, Vouchers & Even a Trip to Korea

FairPrice didn’t just stop at the product launch and celeb appearance — they’re rolling out a full festival of giveaways. Over $20,000 worth of prizes are up for grabs.

Here’s what shoppers can look forward to:

  • A chance to win a pair of air tickets to Korea + 3D2N stay at Lotte World Hotel
  • The first 30 shoppers on 13 Dec (min. $30 spend) get $50 FairPrice e-vouchers
  • A giant gachapon machine with Good Today & Yorihada goodies
  • Exclusive LOTTE Mart shopping bag with min. $20 spend

If you’re planning to shop on launch day… go early. Very early.

FairPrice Xtra JEM
Address: 50 Jurong Gateway Road, #B1-21/22 & #B3-01, 50 Jurong Gateway Rd, Jem, Singapore 608549
Operating hours: 7am – 11pm daily

Image credits: FairPrice Group

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6 Korean Marts In Singapore To Shop For Authentic Products

Watching the first episode of Hometown Cha-Cha-Cha made me crave for Korean food! I know I am not the only one. While there are plenty of glorious restaurant options in town, you can create your own delicious bowl of sundubu jjigae (soft tofu stew) or ramyeon (instant noodles) at home.

Begin by getting your hands on authentic Korean ingredients and products through visiting the following Korean Marts. Most are available online too!

#1: CHOROK MARKET

Nestled in the bustling Orchard area, Chorok Market sells freshly imported vegetables and branded goods from Korea. Get your favorite Lotte snacks and stock up your Soju as you visit the store. You can also purchase items online through their website. Get free delivery for orders above S$80! Order here.

#2: SHINE KOREA

Shine Korea is regarded as one of the most popular Korean marts in Singapore. With its various branches spread across the country, its best-selling items are the Samyang instant noodles. You can find its cool flavors such as Samyang Buldak Tomato Pasta and Samyang Hot Pepper Jjamppong/Jjajang. For your convenience, you may shop through their website. Orders above S$80 can reap its free delivery. Order here.

Image Credits: Ana Sison Tallod via facebook.com

#3: KORYO MART

For many Singaporeans, they visit Korean markets just to get the feel of being in Korea. They soak in the atmosphere without a shopping list on hand. If that is the experience you are looking for, you can visit the Koryo Mart. Its branches have a variety of frozen meats, kimchi, instant noodles, seaweed, soups, sauces, and marinades. These ingredients are perfect for your DIY Korean BBQ party. Koryo Mart is also available at qoo10. Order here.

#4: AMU MAR-TE

Amu Mar-te has two physical outlets in AMK Djitsun Mall and in Canberra Plaza. Its Ang Mo Kio is unique as it is linked to the Korfe Bakery. In this mart, you will find ready-to-eat meals such as soybean stew, salted egg dumplings, and Korean seafood pancakes. Check out their outlets to enjoy their extraordinary daily selection of items that are under S$3! You can also purchase through their Shopee store, here.

Image Credits: amumarte.sg via facebook.com

#5: LEE MART

Lee Mart is often associated with its Korean side dishes. It offers its customers more than that! You will find other Korean products such as anchovies, kimchi, frozen food, braised lotus roots, and instant noodles.

There are currently four outlets in Singapore: Chinatown Point, Suntec City Mall, Hillion Mall, and Heartland Mall. Visit these outlets or browse their website. Get free delivery for purchases above S$70. Order here.

#6: BLUEBASKET

BlueBasket tickles the modern heart as it offers a lot of trendy items and kitchenware. From minimalist Jeju bowls to trendy food items such as Fishcake Noodle Tteokbokki and Makgeolli Brewing Kits, you can find these items here!

Image Credits: pixabay.com

New BlueBasket members can enjoy free delivery coupon without minimum spending when they purchase online. Nonetheless, orders above S$80 get free delivery. Order here.

Korea has a vast majority of grocery store chains where you can do most of your shopping. From convenience stores to marts, these stores sell a variety of food and household items. Since we cannot easily travel to Korea to purchase what we need, you can stop by these abovementioned marts to get your authentic Korean cuisine experience!

Sources: 1 & 2

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