FairPrice Group Celebrates SG60 with launch of Kopi, Laksa, and Black Pepper Crab potato chips.

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This National Day, FairPrice Group is taking snacking to a whole new level with a playful twist on Singapore’s most iconic flavours. In celebration of SG60, they’ve launched three brand-new, limited-edition potato chip flavours that are as uniquely Singaporean as it gets: Laksa, Black Pepper Crab, and even Kopi! Yes, you read that right—coffee-flavoured chips. Available for just $2.50 per packet at all FairPrice supermarkets and Cheers stores from now till September 2025.

These exclusive snacks are part of the brand’s effort to infuse some extra fun (and flavour) into the nation’s 60th birthday bash. It’s a deliciously quirky way to snack and celebrate all at once.

To sweeten the celebration, FairPrice Group is also sponsoring over 400,000 packs of their award-winning Truffle Chips for this year’s National Day Parade funpacks—valued at nearly $500,000. Talk about spreading the love, one chip at a time.

But that’s not all. Joining the SG60 chip lineup is a new range of flavoured cashews (think wasabi, honey mustard, and garlic), plus crunchy potato crisps in tomato, mala, and original flavours. All part of FairPrice’s growing “Own Brands” collection—known for offering quality at prices typically 10–15% lower than other options on the shelf.

“Food is what brings Singaporeans together,” said Vipul Chawla, Group CEO of FairPrice Group. “Through these fun, nostalgic flavours and affordable treats, we hope to make this National Day extra special for everyone.”

This campaign is just one of many initiatives rolled out by FairPrice Group to make the nation’s birthday a celebration for all. From the “Save Every Day” campaign with up to $60 in vouchers, to three waves of Return Vouchers, and over $5 million in savings pledged to workers for May Day, it’s clear they’re going all out to support Singaporeans in more ways than one.

So whether you’re a die-hard laksa lover, a kopi enthusiast, or someone who just loves trying something new, there’s a chip with your name on it this SG60. Don’t miss your chance to snack local, snack proud.

🎉 Happy Birthday, Singapore! 🎉


Image credits: FairPrice Group

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FairPrice Group Doubles Discounts from 3% to 6% for CHAS Cardholders to Celebrate SG60

FairPrice Group (FPG) is making your grocery runs even more rewarding! As part of Singapore’s 60th birthday celebrations, FPG will double its discount for CHAS Blue and Orange cardholders from 3% to 6% every Thursday and Friday from 1 January to 1 March 2025.

This enhanced discount, available at all FairPrice stores and Unity outlets, helps lower-income families stretch their budgets further. With grocery spending making up a significant portion of household expenses, this initiative aims to make everyday essentials more affordable for all.

  • 6% discount (instead of 3%) for CHAS Blue Cardholders every Thursday
  • 6% discount (instead of 3%) for CHAS Orange Carholders every Friday

Capped at $200 purchase per day. Supported by FairPrice Foundation.

For more information, click here.

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FairPrice released 400 discount coupons for use from now till 13 Sep 23

FairPrice Group (FPG) has announced its “Save Every Day” campaign, offering customers an opportunity to save over $2,000 to support its customers during challenging times and to cope with  rising cost of living.

400 Discount Coupons

From 15 June to 13 September, customers will have access to 400 discount coupons on a wide range of daily essentials. These coupons can be used in conjunction with existing promotions, discounts, and member rebates.

Customers  can either collect the physical coupons in-store or activate the vouchers for online purchases through the FPG app.

Click to enlarge

50 Days of Savings Campaign

But wait, there’s more! FPG app users have an additional reason to celebrate as they can unlock even more savings through the “50 days of savings” campaign. From 15 June to 3 August 2023, app users can enjoy exclusive discounts on FairPrice Housebrand products, online grocery shopping, and rewards redemption. This extended campaign period provides ample opportunities for customers to stretch their dollar further, making their hard-earned money go a long way.

50 Cents Kopi and Teh Delights

Coffee lovers, take note! FPG is bringing back its wildly popular 50 cents kopi and teh promotion. Customers who use the FPG app to pay at participating Kopitiam outlets will be able to enjoy these iconic Singaporean beverages at an incredibly affordable price. This offer will be available until 3 August, ensuring that app users can savor their favorite hot beverages without breaking the bank.

How to use:

  1. Launce your FairPrice app
  2. Select “Payment” and “Add Voucher”
  3. Search for <FPG50KOPITEH> voucher and apply
  4. Scan the payment QR code at cashier

Promotion is valid for the first 250,000 redemptions issued or until 3 August 2023, whichever is earlier. Promotion is available for ttakeaway, and additional charges will apply.

 

 

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