Everything You Need To Know About Daiso

Most of us have shopped in Yano Shoten without even knowing. You read right! Daiso, our go-to budget store, was once called Yano Shoten. It was named after its founder – Mr. Hirotake Yano.


From humble beginnings to a myriad of setbacks, Hirotake Yano’s path to success is not a straightforward route. He and his wife survived the economic downturn of the past decade and become one of Japan’s inspiring stories.

He has failed many times in past and thought that nothing he will ever try would succeed. He said: “During the inflation era, I thought many times about quitting. It seemed absurd to sell things at a fixed price. I kept going because I thought there was nothing else I could do.”

His willingness to move forward led him to multiple jobs and a chance encounter with a mobile merchandiser. He started working for him. Years later, he established his own store called Yano Shoten where goods were displayed on a wooden stand.

In 1977, he changed the company’s name to the brand we know and love – the Daiso Industries. Daiso introduced the universal price of ¥100. Why would he sell everything for ¥100? Well, he simply does not want to tag a number of products with different prices! Tagging was a time consuming task for him and his wife. Thanks to his effort to save time, we were able to save our money!

Daiso, which translates to “big warehouse, is far from ordinary. The company Yano founded has no business plan, no budget, and no quarterly results. Through it all, Yano believes that he is just an ordinary man.


In Singapore, everything Daiso sells go for two dollars. Whether you are purchasing a bag of chips or a bulk of cotton buds, you can expect to pay the same price. This enables the shoppers to anticipate their total costs. Furthermore, your eyes will be spoiled with choices!

On the other hand, our neighboring country Malaysia has to pay RM5.90 (about S$1.93) per item. Imagine if the exchange rate is in our favor! This means that we can get cheaper Daiso items in Malaysia instead.


Daiso has a wealth of outlets scattered throughout the globe and a wealth of goods scattered throughout the aisles. With over 100,000 goods offered, you can expect that a good portion comes from overseas. Although majority of the goods are made from Japan, approximately forty percent of goods are outsourced.

To save the cost of production, can you guess where most of the items come from? You are right! Many of which hail from China.


Did you know that not every Daiso product is priced the same? Lucky for us, anything we pick up inside a Daiso costs S$2. However, overseas outlets experience dynamic pricing.

For instance, majority of the products in Daiso Australia are set at a standard price of AU$2.80. While, other items cost more. The same goes for Daiso Philippines. Consumers get to enjoy products from PHP88 and up.

Use the steady price of two dollars to your advantage by tracking the amount of items you fling inside your basket!


Mr. Yano attributes his success to his ability to source out a variety of products. From quality essentials to quirky must-haves, everything sells for S$2! Moreover, people’s desire for deals remains to be the driving force of Daiso.

Image Credits: Flickr Creative Commons via Kai Hendry

Let me close this article with a nugget of wisdom from the man himself.

“Business is like climbing a mountain. The lesson of climbing a mountain is that there are always struggles and hard times. When you reach the top you get a sense of gratitude towards the mountain.”

Sources: 1, 2 & 3


Tigerair: Promo fares to over 50 destinations from S$39 all-in one-way (25 – 31 Jul 16)

Tigerair Promo 25 July

Pack your luggage and take off with Tigerair.

For only one week, enjoy promo fares to over 50 destinations from S$39 all-in (one-way). (25 – 31 Jul 16)

Includes popular destinations such as Bangkok, Bali, Maldives, Hong Kong,Taipei, Tokyo and more.

It’s about time to get your well-deserved break.




Read Also: Receive $30 worth of NTUC or GV Movie Vouchers When You Apply For These Air Miles
           Credit Cards (Till 31 Jul 16)

Check out the fares below:

Destinations Travel Period Price (include taxes) Search flights
Ho Chi Minh City 15 Aug 16 – 27 Oct 16 from S$39 find flights
Jakarta 01 Aug 16 – 02 Dec 16 from S$45 find flights
Phuket 13 Aug 16 – 31 Aug 16 from S$48 find flights
Krabi 15 Aug 16 – 31 Aug 16 from S$49 find flights
Penang 14 Aug 16 – 21 Nov 16 from S$49 find flights
Ipoh 14 Aug 16 – 30 Nov 16 from S$59 find flights
Langkawi 14 Aug 16 – 30 Nov 16 from S$62 find flights
Bangkok (Don Mueang) 01 Aug 16 – 25 Mar 17 from S$74 find flights
Bangkok 07 Aug 16 – 30 Nov 16 from S$75 find flights
Hanoi 13 Aug 16 – 17 Nov 16 from S$75 find flights
Hat Yai 14 Aug 16 – 30 Mar 17 from S$78 find flights
Manila 27 Sep 16 – 06 Dec 16 from S$79 find flights
Surabaya 02 Aug 16 – 30 Nov 16 from S$79 find flights
Kalibo (Boracay) 12 Aug 16 – 12 Oct 16 from S$84 find flights
Denpasar (Bali) 22 Aug 16 – 30 Nov 16 from S$88 find flights
Cebu 12 Aug 16 – 12 Oct 16 from S$91 find flights
Yangon 25 Jul 16 – 31 Oct 16 from S$97 find flights
Clark 15 Sep 16 – 30 Sep 16 from S$99 find flights
Male 31 Oct 16 – 04 Apr 17 from S$99 find flights
Chiang Mai 09 Aug 16 – 31 Aug 16 from S$108 find flights
Hong Kong 01 Sep 16 – 15 Nov 16 from S$108 find flights
Guangzhou 04 Sep 16 – 10 Nov 16 from S$119 find flights
Haikou 18 Sep 16 – 09 Mar 17 from S$129 find flights
Tiruchirappalli (Trichy) 12 Sep 16 – 03 Oct 16 from S$129 find flights
Shenzhen 05 Sep 16 – 16 Nov 16 from S$139 find flights
Macau 01 Sep 16 – 15 Nov 16 from S$140 find flights
Bengaluru 03 Sep 16 – 03 Oct 16 from S$148 find flights
Ningbo 25 Aug 16 – 30 Nov 16 from S$158 find flights
Taipei 20 Aug 16 – 15 Nov 16 from S$163 find flights
Kochi 31 Jul 16 – 31 Mar 17 from S$166 find flights
Amritsar 01 Aug 16 – 25 Mar 17 from S$169 find flights
Kaohsiung 01 Aug 16 – 25 Mar 17 from S$172 find flights
Lucknow 09 Aug 16 – 31 Oct 16 from S$179 find flights
Perth 01 Aug 16 – 25 Mar 17 from S$179 find flights
Dhaka 10 Aug 16 – 30 Sep 16 from S$189 find flights
Wuxi / Suzhou 03 Sep 16 – 29 Nov 16 from S$198 find flights
Quanzhou 17 Oct 16 – 14 Jan 17 from S$199 find flights
Hangzhou 01 Aug 16 – 25 Mar 17 from S$206 find flights
Tianjin 01 Aug 16 – 25 Mar 17 from S$206 find flights
Jaipur 01 Aug 16 – 25 Mar 17 from S$209 find flights
Gold Coast 01 Aug 16 – 25 Mar 17 from S$211 find flights
Nanjing 01 Aug 16 – 25 Mar 17 from S$216 find flights
Xi'an 06 Sep 16 – 29 Nov 16 from S$219 find flights
Melbourne 01 Aug 16 – 25 Mar 17 from S$235 find flights
Qingdao 01 Aug 16 – 25 Mar 17 from S$236 find flights
Nanning 01 Sep 16 – 30 Nov 16 from S$241 find flights
Shenyang 01 Aug 16 – 25 Mar 17 from S$246 find flights
Sydney 01 Aug 16 – 25 Mar 17 from S$246 find flights
Zhengzhou 01 Nov 16 – 31 Jan 17 from S$248 find flights
Jinan 20 Sep 16 – 25 Oct 16 from S$265 find flights
Tokyo (Narita) 01 Aug 16 – 25 Mar 17 from S$274 find flights
Osaka 01 Aug 16 – 25 Mar 17 from S$294 find flights
Hyderabad 23 Aug 16 – 30 Nov 16 from S$1089 find flights

Find someone to travel with, share this deal with your friends and loved ones on Facebook!

Terms & Conditions

  • # “Light” international fares are the lowest available single price fares for all-in one-way travel with hand luggage only including taxes and excluding $9 booking fee. “Light” international fares must be purchased online. For more information, please click here
  • TR-designated flights are operated by Tigerair Singapore
  • TZ-designated flights are operated by Scoot
  • Buy between Jul 25 2016 12:00AM and Jul 31 2016 11:59PM, or until seats sell out. Conditions apply.
  • Fares are subject to fluctuations in taxes and surcharges.


Need a hotel? Use our hotels search engine to suss out the best* hotel deals from thousand of travel sites.

MD Hotels* Best price guaranteed: Find the same hotel at the same date at a lower price and get refunded the difference within 30 days.



KFC: 20% Off Cash Vouchers (6 May 2015)

KFC Chicken Featured

When you are craving for some Kentucky Fried Chicken, this may come in handy.

Take up to 20% off your KFC meals with the vouchers from Deal.com.sg.

Buy $10 worth of voucher for $8.50(15% off) or $20 worth of voucher for $16 (20% off)

Available for

KFC Cash VoucherBuy it now at: http://www.deal.com.sg/deals/kfc-cash-voucher-1430841669

  • 4 Options Available:
  1. Self-Collection: $8.50 for 1 x $10 Cash Voucher (Worth $10)
  2. Self-Collection: $16 for 2 x $10 Cash Voucher (Worth $20)
  3. Delivery: $43 for 5 x $10 Cash Voucher (Worth $53)
  4. Delivery: $83 for 10 x $10 Cash Voucher (Worth $103)
  • Choose from our range of great tasting Chicken, Burgers, Rice Buckets, Egg Tart, KFC a.m. menu and more!
    Tender, juicy chicken prepared using Colonel Sander’s secret blend of 11 herbs and spices
  • Freshly prepared in our stores with grain-fed, hormone-free chicken and quality ingredients
  • Popular fast food chain in Singapore
  • Halal-certified
  • Valid all-day for Dine-in and Takeaway only
  • Valid at KFC Singapore restaurants island-wide except KFC Singapore Zoo; for more information on restaurant locations, please click HERE
  • Multiple purchases of vouchers as gifts allowed
  • Redemption of multiple vouchers per person is allowed

Terms & Conditions

  • Valid from: 2015-05-06
  • Expires: 2015-05-31
  • DEAL vouchers are not valid for redemption at KFC Singapore restaurants; only original KFC cash vouchers will be honoured for redemption
  • KFC cash voucher is valid till 30 October 2015
  • KFC cash voucher is valid all-day for Dine-In and Takeaway only
  • KFC cash voucher is valid at KFC Singapore restaurants island-wide except KFC Singapore Zoo
  • KFC cash voucher is not valid for KFC Delivery and KFC Corporate and Events
  • KFC cash voucher can be used once and will be retained by KFC upon redemption
  • KFC cash voucher is not exchangeable for cash and any unutilized amount will not be refunded
  • Only original KFC vouchers with company’s stamp and validity date is accepted
  • KFC cash vouchers may not be transferred or re-sold without the permission of KFC
  • KFC Singapore Pte Ltd will not be responsible for the loss and damage of KFC cash voucher
  • Redemption via self-collection OR delivery
  • For self-collection, please visit DEAL Redemption Centre: 2 Kallang Avenue, #03-02 CT Hub, Singapore 339407
  • Timing: 11am to 8pm (Mon to Fri), 10am to 4pm (Sat); closed on Sunday & public holiday
  • For delivery, please fill in your delivery details upon checkout
  • The pictures are for reference only



4 Money Saving Websites That Work

One of Singapore’s favorite pastime is shopping. Since Chinese New Year is coming up, you may wonder where is the best place to get some cheap deals online.

Wonder no more! There are numerous websites that offer deals and discounts, but some of them are hard to navigate. Be aware of the websites that require subscription because you will receive tempting deals regularly. The good news is that…you can always unsubscribe and still use the site perfectly.

Also, some pop-ups that say “check discount code here before you shop” may not always be as rewarding as it seems. With that in mind, here are 4 Money Saving Websites That Work.


Topping our list is the ever-so-famous Groupon. Groupon makes women go gaga over their outrageously discounted luxury goods, bags, watches, beauty products, lifestyle services, and getaway deals. You can conveniently pay through for Debit/ Credit Card, Paypal or American Express.

Image Credits: Groupon via Flickr

Image Credits: Groupon via Flickr


Save up to 58% on your travel expenses though Home Exchange. It is a popular website where people rent out their own home and find a place to stay while they travel. You will get to choose from about 60,000 members in over 150 countries around the world. With this system, you will get a local feel and get to be toured to places that you will have never visited if you travelled by tour packages.


Similar to Groupon, Deal.Com.Sg by Ensogo lets you select from a wide variety of food or buffet packages, cheap hotel accommodations, travel packages, and amusement deals (e.g. Universal Studios Singapore). Also, you can conveniently pay through for Debit/ Credit Card, Paypal or American Express.

To ensure customer satisfaction and superior shopping experience, Ensogo handpick their offerings by working with highly reputable merchants and brands.


Social networking sites like Facebook and Twitter offer doors to access special deals by letting you follow the companies you wish to buy from. For instance, to get special deals on air fare and gadgets, follow Amazon.com or Virgin America on Twitter.

Follow Money Digest on Facebook to get cheap deals on various companies all over Singapore. Best of all? These methods are free.

Image Credits: Garrett Heath via Flickr

Image Credits: Garrett Heath via Flickr