Mofusand Cats Are Taking Over FairPrice: 15 Strawberry-Themed Collectibles From $12.90 + 3 Bonus Points

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Your grocery run is about to get a whole lot cuter. FairPrice is launching a strawberry-themed Mofusand collection on 1 October 2026, with adorable cats popping up on everything from umbrellas and lunch boxes to cabin luggage, pet beds and even a family tile game.

Called “A Berry Sweet Season with Mofusand”, the collection features 15 items dressed in soft pinks, strawberry prints and gingham checks. Think cats wearing strawberry hoods, matching pouches and everyday essentials that fans will be tempted to collect as a set.

The promotion runs until 23 December 2026, while stocks last, with redemption prices starting at $12.90 plus 3 Bonus Points. Shoppers earn 1 Bonus Point for every $30 in eligible nett spending in a single in-store receipt.

Available Online, at FairPrice Xtra, selected Finest & FairPrice stores only

Pet Carrier Bag with Small Pouch
3 Bonus Points + $39.90
[R.R.P: $99.90]

Pet Bed
3 Bonus Points + $39.90
[R.R.P: $99.90]

Travel Hair Dryer with Pouch
3 Bonus Points + $99.90
[R.R.P: $169.90]

Family Tile Game
3 Bonus Points + $289.90
[R.R.P: $368.00]

Cabin Luggage
3 Bonus Points + $99.00
[R.R.P: $169.90]

*Available online, and at all FairPrice and selected Unity stores only

Foldable Compact Umbrella*
3 Bonus Points + $12.90
[R.R.P: $49.90]

Comfy Bath Towel Set*
3 Bonus Points + $19.90
[R.R.P: $69.90]

Foldable Tote Bag with Small Pouch*
3 Bonus Points + $16.90
[R.R.P: $49.90]

Available at all FairPrice, FairPrice Finest, FairPrice Xtra or selected Unity stores

Dinnerware (3pcs)
3 Bonus Points + $29.90
[R.R.P: $69.90]

Stainless Steel Vacuum Flask 900ML
3 Bonus Points + $29.90
[R.R.P: $89.90]

Stainless Steel Coffee Mug 380ML
3 Bonus Points + $23.90
[R.R.P: $69.90]

Lunch Box 850ML with Pouch
3 Bonus Points + $39.90
[R.R.P: $79.90]

Multi-Functional Blanket
3 Bonus Points + $29.90
[R.R.P: $69.90]

Backpack with Small Pouch
3 Bonus Points + $36.90
[R.R.P: $89.90]

USB Mini Fan
3 Bonus Points + $16.90
[R.R.P: $49.90]

How to collect Bonus Points and redeem

Earn 1 Bonus Point for every $30 in eligible nett spending in one receipt at FairPrice, FairPrice Finest, FairPrice Xtra or selected Unity stores during the promotion. Bonus Points are issued for in-store purchases only.

For example, $90 of eligible nett spending in one receipt earns 3 Bonus Points, enough for one item’s point requirement. You can also save points from separate qualifying shopping trips, but receipts cannot be combined to meet the $30 spending threshold.

Once you have 3 Bonus Points, use them with the required cash top-up to redeem your chosen item at an outlet carrying it. Keep the original Bonus Point stubs, as photocopied or faded stubs will not be accepted.

Excluded purchases include infant milk formula stages 1 and 2, lottery products, cigarettes, vouchers, gift and phone cards, stored-value cards and top-ups, courier services, and purchases via delivery platforms or Link Member Deals. Unity home delivery items and payments to in-store tenants do not earn Bonus Points.

The redemption deadline is 23 December 2026, subject to stock availability.

Where to redeem

The Foldable Compact Umbrella, Comfy Bath Towel Set and Foldable Tote Bag with Small Pouch are available online, at all FairPrice stores and at selected Unity stores.

The Family Tile Game, Cabin Luggage, Pet Carrier Bag with Small Pouch, Pet Bed and Travel Hair Dryer with Pouch are available online and at the following outlets:

Other collection items can be redeemed at FairPrice outlets, with selected products also available at selected Unity stores. Availability is subject to stock at each outlet.

Shopping online? There is a separate discounted purchase option

The Mofusand collection is also available online at discounted prices with a minimum eligible spend of $90, subject to limited redemptions and stock availability.

This minimum spend excludes service and delivery fees, the Mofusand collection items themselves, and any discounts or promo codes. Online purchases do not earn the physical Bonus Point stubs used for in-store redemption.

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Starbucks is dropping a limited-edition Mofusand™ Glass Cup on 21 Aug 26

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The Mofusand merchandise drops are starting at Starbucks Singapore, with the limited-edition Mofusand™ + Starbucks® Glass Cup arriving first on Friday, 21 August 2026.

Available exclusively through the Starbucks Online Store from 10am, the collectible glass cup comes as part of a special voucher pack priced at $44.90, worth $68.

Each pack includes:

  • 1 x Mofusand Glass Cup
  • 2 x complimentary Tall or Grande drink vouchers
  • 2 x 1-for-1 Venti drink vouchers

Purchases are limited to five packs per transaction, with stocks expected to be limited.

This is only the beginning of the Mofusand takeover. More Mofusand merchandise will be dropping at Starbucks from 25 August, so collectors can expect another round of adorable releases shortly after the glass cup launch.

For now, set an alarm for 10am on 21 August — the Mofusand glass cup voucher pack will be available only while stocks last.

Mofusand™ + Starbucks® Voucher Pack

Drop: 21 August 2026, 10am
Price: $44.90, worth $68
Where: Starbucks Online Store exclusively
Purchase limit: Five packs per transaction
Availability: While stocks last

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Character Fest at Takashimaya is filled with Sanrio Plushies, Mofusand Merch & More till 25 May 26

Collectors, plushie hunters, and blind box fans may want to clear some bag space this month. A massive Character Fest packed with Sanrio favourites, Mofusand collectibles, Miffy merchandise, plush toys, blind boxes, and adorable accessories has officially landed at Takashimaya, Talking Hall, B1 — and it is shaping up to be one of the cutest shopping stops of the season.

Sanrio Tote Bags $8 (U.P. $29-$35)

Mix and match 3 for $50

Running from now till 25 May 2026, the event brings together a wide lineup of character merchandise ranging from cuddly plushies and lifestyle accessories to collectible items that fans rarely walk away from empty-handed. Expect shelves filled with familiar faces from the Sanrio universe alongside the wildly popular Mofusand cats and timeless Miffy collectibles.

Shoppers can browse through a mix of blind boxes, stationery, keychains, bags, soft toys, home accessories, and limited-edition merchandise — making it easy to lose track of time while hopping from one display to another. Fans of collectible culture will likely appreciate the variety available, especially with blind boxes continuing to be one of the hottest trends among character merchandise lovers.

The festival also doubles as a good chance to hunt for gifts, desk accessories, room décor pieces, or simply add another plushie to an already-growing collection. From oversized cuddly companions to smaller collectible finds, there is something for both casual shoppers and hardcore collectors alike.

Given the popularity of Sanrio characters, Mofusand drops, and Miffy merchandise in Singapore, crowds are expected throughout the promotional period — especially closer to the weekends.

Character Fest 2026

📍 Takashimaya, Talking Hall, B1
📅 Now till 25 May 2026

Fans of cute collectibles may want to head down before the more popular designs disappear from the shelves.

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Mofusand x Miniso Pop-Up Arrives in SG This December 15

Apart from POP MART’s Hacipupu and Disney’s Winnie the Pooh, my favorite character has always been Mofusand, the irresistibly charming creation of Japanese illustrator Juno. If you have ever smiled at a cat dressed as a shark or found yourself endlessly scrolling through kawaii art online, chances are you have already met this fluffy feline universe. Mofusand’s magic lies in its delightful absurdity, with cats wrapped like sushi, lounging in desserts, or striking dramatic poses in animal costumes. The name itself merges “mofu mofu,” a Japanese expression for something fluffy, with “sand” from sandwich, perfectly summing up the brand’s cozy and playful spirit.

Mofusand’s illustrations have captured hearts around the world for years, spreading across Instagram like a warm digital hug. Fans of kawaii culture and cat enthusiasts have embraced the brand as a cult favorite, filling their homes with plush toys, stationery, and accessories that reflect Juno’s humor and imagination.

Image Credits: facebook.com/MinisoHK

Now, we are about to experience a piece of that whimsical world. The first Mofusand x Miniso pop-up store will officially open at Bugis+ (i.e., located at 201 Victoria Street, Singapore 188067) on December 15, 2025. This is not just another merchandise launch but the first Mofusand x Miniso pop-up in the world, giving Singaporeans an exclusive chance to explore and shop the viral collection before anyone else. Expect shelves lined with adorable plushies, playful homeware, and collectibles that are bound to melt hearts faster than a late-night cat video.

The pop-up offers an invitation for fans to step into the world of Mofusand itself. With picture-perfect installations and an atmosphere that feels lifted straight from an illustration, it promises to be a destination for both long-time followers and newcomers alike.

Image Credits: facebook.com/MinisoHK

So mark your calendars and get your wallets ready to say “kawaii,” because this Christmas season, Miniso Singapore is celebrating the adorable world of Mofusand!

Sources: 1 & 2

 

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mofusand Samenyan SimplyGo EZ-Link Charm now available for just $14.90 each

Make a Splash with the New mofusand Samenyan SimplyGo EZ-Link Charm! 🌊🐱✨

If you’re a fan of all things cute, quirky, and oh-so-collectible, this one’s for you! The mofusand Samenyan SimplyGo EZ-Link charm has officially dropped — and it’s stealing hearts (and rides) everywhere! 💖

Featuring the irresistibly adorable cat in a shark costume from the beloved mofusand series, this charm combines charm (literally) and convenience in one purr-fect travel companion. Whether you’re a daily commuter or a collector of kawaii goodies, this is the charm you won’t want to miss!

🎉 Why You’ll Love It

  • ✔ Exclusive design that fans will adore
  • ✔ Compact, functional, and travel-ready
  • ✔ Only $14.90 (no top-up value) — exclusively on Lazada!

🛒 Grab yours here: https://s.lazada.sg/s.X52Wq

💡 Important Reminder: Be sure to activate your charm by topping it up at any Self-Service Top-Up Machine before pairing it with the SimplyGo app.

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