MoneyDigest
SMEG’s Mid-Year Sale 2025 is on — and if you’re not in on it yet, you’re already falling behind.
From now till 13 July, it’s your chance to score SMEG’s most iconic appliances at rare sale prices. We’re talking stylish kettles and toasters in dreamy pastels, retro fridges that sell out fast, and coffee machines that’ll upgrade your mornings for good. With free gifts, bundle offers, and limited stock across the board — the best deals won’t wait around. If you’ve been holding off, this is your sign. Act fast or scroll with regret.
Morning routines, redefined
Start your day the SMEG way — with gorgeous breakfast sets that blend form and function. Get the Mini Breakfast Set (KLF05 + TSF01) at just $368 (U.P. $466) or go full statement with the Variable Temperature Kettle Set (KLF04 + TSF01) for $468 (U.P. $586). Available in colours that actually spark joy — think Patriotic Red and White, Pastel Blue, and Pastel Green.
Top it off with sandwich racks and bun warmers at special add-on prices of $38 (U.P. $79) and $48 (U.P. 59) respectively. These won’t stay in stock for long.
Free gifts you’ll actually want
Buy a Countertop Combi Steam Oven and get a FREE Matching Colour Hand Mixer worth $258. It comes with a stainless steel grill rack, stainless steel perforated tray and an enameled tray. No gimmicks — just real value.
For the coffee-obsessed
Been dreaming about ditching your $7 coffee habit? Now’s the time. SMEG’s Coffee Machines start from $198, with the Drip Coffee Machine to the Espresso Coffee Machine with Integrated Grinder (EGF03) going for $998 (U.P. $1,298). Want a bean-to-cup solution? The BCC11 and BCC12 are priced from just $598 — compact, gorgeous, and engineered for the perfect brew.
Bake like you mean it
SMEG’s cult-favourite Stand Mixers are going for as low as $398 (U.P. $898), available in Cream, Red, White and Black. And if you’ve got a sweet tooth, bundle it with a PWP Ice Cream Maker for only $128. That’s summer sorted.
Fridge goals: unlocked
Those retro fridges you keep seeing on Instagram? They’re on sale. The FAB5 Union Jack is now $2,080 (U.P. $2,428), while the sleek FAB10 and luxe FAB38 come in heritage colours that bring real personality to your space — with discounts of over $1,000.
Kitchen makeovers made easy
Planning a full kitchen transformation? The SMEG Mid-Year Sale 2025 has your back with unbeatable hood, hob, and oven bundles designed to deliver maximum style, power, and savings — all in one go. And if you’re after the ultimate oven, don’t miss the OmniChef — SMEG’s most advanced built-in oven to date. With multi-cooking technologies, smart features, and a sleek Italian design, it’s the hero of any modern kitchen — and right now, it comes bundled with premium gifts like a BBQ tray, airfry kit, pizza stone, and a Full Colour Slate Grey Stand Mixer worth $898.
If you’re after a sleek and efficient cooking setup, check out the 60cm Telescopic Hood and 60cm 3-Burner Glass Gas Hob bundle. At just $1,120 (U.P. $1,878), it’s the perfect choice for compact kitchens, especially in HDB flats, offering serious power and a minimalist design at nearly half the price.
For those who love the timeless charm of SMEG’s Victoria series, there’s a stunning bundle featuring the 90cm Victoria Hood in Cream or Black paired with a matching 70cm Victoria Gas Hob. This designer duo, now going at $1,830 (U.P. $3,370), instantly elevates any kitchen with retro vibes and premium cast-iron pan supports — perfect for home chefs who want to make a statement.
Prefer induction cooking? SMEG has that covered too. The Victoria Hood + Induction Hob bundle features a 90cm hood and a 60cm 4-zone induction hob with intuitive slider controls — all at $2,460 (U.P. $4,670). You’ll save over $2,200 while getting the speed and safety of induction tech, without compromising on SMEG’s signature aesthetics.
And it gets better. Pair any of these hood and hob setups with a built-in oven from SMEG’s lineup — think SteamOne, Steam100, or the SpeedWaveXL— and you’ll unlock even more value. We’re talking free BBQ trays, airfry kits, and even a full-sized Slate Grey Stand Mixer worth $898 on select high-end models. It’s a true cook’s dream — SMEG’s best performance tech, wrapped in iconic Italian design, with freebies that sweeten the deal.
Cleaning up never looked this good
With SMEG’s Dishwashers discounted at almost a grand off, your kitchen won’t just work better — it’ll shine. Go for the fully integrated look or a freestanding setup. Either way, it’s SMEG sleek.
Cookware sale — stack your savings
Mix and match SMEG’s premium cookware and unlock up to 50% OFF. Buy 1, get 40% off. Buy 2, get 45% off. Buy 3 or more? Boom — 50% off everything. It’s the perfect excuse to finally upgrade that scratched-up frypan.
Don’t wait — shop the SMEG Mid-Year Sale online or in stores before it’s gone: smegshop.sg/promotion/mid-year-sale-2025
All items listed are subjected to stock availability and while stocks last.
