Apart from POP MART’s Hacipupu and Disney’s Winnie the Pooh, my favorite character has always been Mofusand, the irresistibly charming creation of Japanese illustrator Juno. If you have ever smiled at a cat dressed as a shark or found yourself endlessly scrolling through kawaii art online, chances are you have already met this fluffy feline universe. Mofusand’s magic lies in its delightful absurdity, with cats wrapped like sushi, lounging in desserts, or striking dramatic poses in animal costumes. The name itself merges “mofu mofu,” a Japanese expression for something fluffy, with “sand” from sandwich, perfectly summing up the brand’s cozy and playful spirit.
Mofusand’s illustrations have captured hearts around the world for years, spreading across Instagram like a warm digital hug. Fans of kawaii culture and cat enthusiasts have embraced the brand as a cult favorite, filling their homes with plush toys, stationery, and accessories that reflect Juno’s humor and imagination.

Image Credits: facebook.com/MinisoHK
Now, we are about to experience a piece of that whimsical world. The first Mofusand x Miniso pop-up store will officially open at Bugis+ (i.e., located at 201 Victoria Street, Singapore 188067) on December 15, 2025. This is not just another merchandise launch but the first Mofusand x Miniso pop-up in the world, giving Singaporeans an exclusive chance to explore and shop the viral collection before anyone else. Expect shelves lined with adorable plushies, playful homeware, and collectibles that are bound to melt hearts faster than a late-night cat video.
The pop-up offers an invitation for fans to step into the world of Mofusand itself. With picture-perfect installations and an atmosphere that feels lifted straight from an illustration, it promises to be a destination for both long-time followers and newcomers alike.

Image Credits: facebook.com/MinisoHK



