6 Celebrity Brands SG Beauty Lovers Are Obsessed With

Celebrity makeup lines have come a long way. What used to be a hit-or-miss endorsement deal has evolved into full-fledged beauty empires with real staying power.

From inclusive shade ranges to innovative skincare-meets-makeup formulas, these brands have proven they’re not just riding on fame. If you’re wondering which celebrity-owned beauty brands are worth adding to your cart, this curated list highlights the most popular ones that beauty lovers here keep raving about.

#1: LADY GAGA’S HAUS LABS
Where to shop: Sephora

After a rocky global launch in 2019 and a powerful relaunch in 2022, Haus Labs by Lady Gaga is finally here. The brand’s breakout hit, the Triclone Skin Tech Foundation (S$80 for 30ml), is a skincare-infused base available in an impressive 51 shades. Designed to look like second skin, it’s lightweight, breathable, and made for all-day wear.

Image Credits: facebook.com/hauslabs

Haus Labs has also gained a following for its high-performance mascara (S$46), which is safe for sensitive eyes. With bold pigments and clean formulas, it’s clear Lady Gaga isn’t playing it safe and SG queens are here for it.

#2: RIHANNA’S FENTY BEAUTY
Where to shop: Sephora

Rihanna launched Fenty Beauty with inclusivity at its core, making it one of the first major brands to cater to diverse skin tones. Its skin-friendly formulas and versatile textures suit all types – perfect for our multicultural population.

Image Credits: facebook.com/fentybeauty

Some crowd favorites here include the Gloss Bomb Heat Lip Luminizer (S$40), Gloss Bomb Stix (S$39), and the glow-enhancing Killawatt Freestyle Highlighter Duo (S$61). If you ask me, my favorite is the Gloss Bomb Stix Shimmer Lipstick in the shade Flamingo Fling (S$39). Fenty’s message of self-expression resonates deeply, and in our humid climate, its long-wearing, breathable makeup truly stands out.

#3: HUDA KATTAN’S HUDA BEAUTY
Where to shop: Sephora

Founded by Iraqi-American beauty mogul Huda Kattan, Huda Beauty first gained popularity through social media, and it’s still a cult favorite in our local beauty scene. Known for its high coverage and long-wear capabilities, the brand is perfect for those who love full glam looks that last in our tropical weather.

Image Credits: facebook.com/hudabeauty

Top sellers include the Liquid Matte Ultra-Comfort Transfer-Proof Lipstick (S$40), Fauxfilter Luminous Matte Liquid Concealer (S$53), and the dramatic Classic Lash (S$33). Whether you’re attending a wedding, event, or just want to make an impression, Huda’s products help you put your best face forward.

#4: KYLIE COSMETICS BY KYLIE JENNER
Where to shop: Sephora

Kylie Jenner’s brand continues to attract fans with its chic packaging, social media buzz, and glam-girl aesthetic. Kylie Cosmetics has found a loyal customer base here, especially among those who love defined lips and fresh, glowy skin.

Image Credits: kyliecosmetics.com

Top picks include the High Gloss (S$30), Skin Tint Blurring Elixir Foundation (S$50), and the Velvet Liquid Lipstick & Lip Liner Kit (S$55). Whether you’re dressing up for a weekend brunch or heading for drinks at Marina Bay Sands, Kylie’s products have that easy glam factor.

#5: ARIANA GRANDE’S FRAGRANCES
Where to shop: arianagrandefragrances.com, perfumestore.sg, or Zalora

Ariana Grande may be known for her powerhouse vocals, but her fragrances have carved out their own space in the beauty world. With multiple fragrance awards under her belt, Ari’s perfumes are among the most-loved celeb scents globally and Singapore is no exception.

Cloud Eau de Parfum (S$115) is a dreamy mix of lavender, coconut, and vanilla that smells like a soft hug. Thank U Next EDP (S$88) and Sweet Like Candy EDP (S$79) are fruity, flirty, and fun. You can either use it for daily wear or gifting. These scents regularly appear on “best perfume” award lists and continue to be popular across online platforms.

#6: RARE BEAUTY BY SELENA GOMEZ
Where to shop: Sephora

Rare Beauty is more than just pretty packaging as it’s built on the idea of mental wellness and breaking beauty standards. Selena’s brand connects with younger audiences who value authenticity and self-expression.

Image Credits: unsplash.com

Best-sellers include the Positive Light Liquid Luminizer (S$44) for a dewy glow and the viral Soft Pinch Dewy Liquid Blush Mini (S$26), a TikTok favorite. The latest hit, Soft Pinch Matte Bouncy Blush (S$44), is winning fans with its airy, non-cakey formula. This works best with Singapore’s heat and humidity.

IN A NUTSHELL

Not every celebrity brand is a guaranteed success, but those that thrive in Singapore offer real value. They stand out with inclusive shade ranges, high-performing products, and a strong emotional connection with customers. Personally, I’m excited that Hailey Bieber’s Rhode will soon be available at Sephora.

Image Credits: facebook.com/theperfumeshoponline

So, whether you’re restocking essentials or trying new scents, these celebrity beauty brands add a touch of Hollywood glamour to your everyday routine.

Sources: 1 & 2

 

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Best Lip Products for Chapped, Dry Lips (Under S$64)

If you’re constantly battling dry and flaky lips, these five lip products are worth a spot in your routine. Whether you’re after high-shine glam or no-fuss hydration, there’s something here for every budget and preference.

#1: FENTY SKIN TREATZ HYDRATING + STRENGTHENING LIP OIL

S$40 at Sephora Singapore

Most lip oils give you shine without lasting hydration. This one from Fenty Skin stands out. The texture is smooth and lightweight with a cushiony feel that hugs the lips in moisture. I often layer it over a lip stain or lipstick, but it’s just as effective on its own when my lips feel dry and need a balm-meets-gloss boost. This product features glycolic acid, fragrance-free, paraben-free, silicone-free, and sulphate-free formula.

#2: LANEIGE LIP SLEEPING MASK

S$27.88 (18% off) at Laneige Singapore

This overnight lip mask is a classic for a reason. It’s enriched with Berry Fruit Complex, Vitamin C, and coconut oil to nourish and repair lips while you sleep. Remember to apply a generous layer before bed and wipe it off with a tissue, cotton pad, or fingers in the morning.

I prefer the Berry “flavor”, which I’ve used for months and haven’t even hit halfway. My lips feel noticeably softer and more hydrated the next day.

#3: DIOR ADDICT LIP GLOW OIL 

S$62 at Dior Singapore

This luxe lip oil delivers serious shine while blurring lip lines almost instantly. The large doe-foot applicator glides on easily, and the formula keeps my lips moisturized and glossy for about two hours. It’s my go-to for days when I want a plumper look and a little luxury in my routine. The sleek packaging makes it feel like a mini indulgence every time I use it.

Image Credits: dior.com/en_sg

#4: VASELINE LIP THERAPY

S$3.95 (25% off) at Watsons Singapore

This lip staple has never let me down. I’ve used it for everything from cracked heels to dry lips. Packed with petroleum jelly and Vitamin E, it locks in moisture and protects against dryness. It’s perfect for daily use and works great under lipstick too. It’s also the most affordable option on this list.

#5: DR. JART+ VITAL HYDRA SOLUTION HYDRATING LIP MASK

S$32.00 at Sephora Singapore

This overnight mask works hard to rescue dry lips. It wraps them in intense hydration and melts away rough texture while you sleep. By morning, lips feel soft, smooth, and perfectly prepped for any lip color. It even works as a primer, helping lipsticks glide on without clinging to dry patches.

Image Credits: sephora.sg

Disclaimer: Always review the ingredient list and product instructions to avoid allergic reactions. Prices are accurate at the time of writing and subject to change.

Sources: 1 & 2

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Money-Saving Sephora Hacks for 2024

Sephora, born in France in the 1970s, has blossomed into a global hub for top-notch bath, cosmetics, and lifestyle treasures. With a curated collection of luxurious brands and a signature private label, Sephora has become the go-to destination for those in pursuit of the latest beauty trends.

Yet, the siren call of beauty often comes with a hefty price. In fact, Yahoo Finance found that women spend over S$1,000 on their appearance each year. As much as I love Sephora, I still value my frugality by following these few tips:

REQUEST FREE SAMPLES

While swatching cosmetics on your hands might not offer the most precise shade match, fear not! Seeking out Sephora’s Beauty Advisors for small tubs of samples can be a game-changer.

Take these samples home to experiment without the risk of ruining your flawlessly applied makeup. If the product can be squeezed out, rest assured – you’re eligible for a free sample.

UNLOCK PERKS WITH SEPHORA’S BEAUTY PASS

For those obsessed with Sephora but mindful of their budget, enrolling in a free Beauty Pass Membership is a must. The three tiers – White (Free), Black (Spend $300 a year), and Gold (Spend $1,500 per year) – bring forth enticing perks:

– Accumulate points for free beauty products from Sephora’s Rewards Boutique.
– Enjoy a complimentary brow service by Benefit Cosmetics during your birthday month.
– Double points accumulation for any purchase during your birthday month.
– Receive a free birthday gift without spending money (exclusive to Black and Gold Members).

And don’t forget, as a member, you can also politely request free samples to sweeten the deal.

MAXIMIZE ONLINE ORDERS FOR FREEBIES

Once you’ve pinpointed your go-to makeup products and no longer need to test them on your skin, consider the online route.

Sephora often rewards online shoppers with complimentary product samples for every purchase, adding an extra layer of value to your beauty haul.

OPT FOR SEPHORA’S HOUSE BRAND

Keep an eye on Sephora’s in-house brand, often a treasure trove of budget-friendly alternatives to high-end makeup. Take, for example, the Sephora Collection Smoothing Primer (S$25) and Retractable Waterproof Eyeliner (S$19)– delivering quality comparable to their pricier counterparts.

It’s a gentle reminder that the essence of good makeup lies in quality rather than a brand name.

RESIST IMPULSE PURCHASES

While the siren song of the latest makeup trends is alluring, exercising restraint can be a wise investment. Avoid the rush to Sephora for newly released products from your favorite brands.

Today’s makeup lines strive to cater to diverse skin tones, and what looks stunning on one person may not suit another. For instance, the cult-favorite Anastasia Modern Renaissance Eye Shadow Palette (S$85) might look better on some people than others.

Before splurging, consider whether the product aligns with your skin undertones, ensuring a worthwhile investment in your beauty arsenal.

IN A NUTSHELL

By incorporating these money-saving Sephora hacks into your beauty routine, you can revel in high-quality products without causing a dent in your budget.

Image Credits: unsplash.com

From securing free samples to tapping into membership perks, these strategies empower you to make informed and economical choices in the realm of beauty. Happy shopping!

Sources: 1, 2, & 3

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6 Must-Have Beauty Products Under S$50

Despite the influx of new products that hit the beauty market each week, there are certain products that will go down in history as truly the best, complete with their devout followings. Many of these products start at affordable prices which fall under the S$20, S$30, and S$50 mark. Intrigued yet?

Although it’s easy to get carried away and drop by the nearest makeup store to spend the bulk of your paycheck, save your money on these cult-loved products that are worth every dollar!

#1: ANASTASIA BEVERLY HILLS CLEAR BROW GEL, S$18 MINI-SIZE & S$42 FULL-SIZE

This pocket-friendly Anastasia Beverly Hills Clear Brow Gel is lightweight and long-lasting. If you are waiting for a sign to grab it, this is it! Like a clear topcoat for brows, this brush-on gel sets the product and keeps the hair in place. You can achieve clean and polished arches in no time!

#2: TARTE SHAPE TAPE ULTRA CREAMY CONCEALER, S$22

Tarte’s iconic shape tape concealer gives your face the instant life it needs. The creamy formula helps create definition all over the face with ease, thanks to its applicator. It is also crafted with ingredients such as antioxidants, salicylic acid, and vitamins.

#3: RARE BEAUTY STAY VULNERABLE GLOSSY LIP BALM, S$33

Glosses by Rare Beauty come in gorgeous neutral shades and feel as hydrating as your favorite lip balm. Be sure to reap the effects of its lotus, gardenia, and white waterlily. The balm’s beautiful packaging is a plus too!

Image Credits: unsplash.com

#4: BENEFIT COSMETICS 24-HR BROW SETTER INVISIBLE BROW GEL, S$26 MINI-SIZE & S$47 FULL-SIZE

The Benefit Cosmetics 24-HR Brow Setter Invisible Brow Gel blows its competitors out of the water with its comb-like wand that achieves the lamination-like effect. One tube can take you a few months even with near-daily wear.

#5: SUPERGOOP! PLAY 100% MINERAL SUNSCREEN LOTION SPF 50, S$24

To ensure that you minimize your skin damage, do not forget to bring sunscreen lotion, or stick with you wherever you go. Supergoop! Play 100% Mineral Sunscreen Lotion can be reapplied every two hours or after 80 minutes of swimming or sweating. Best of all? It’s fragrance-free, gluten-free, paraben-free, and sulphate-free.

#6: FENTY BEAUTY MATCH STIX MATTE CONTOUR SKINSTICK, S$49

Yet another Fenty Beauty best-selling product, the Match Stix Matte Contour Skinstick comes with its light-as-air formula to help contour, conceal, and correct parts of your face. This buildable, creamy-to-powder stick has blendable finish that does not crease. Moreover, it comes with many shades to ensure that you use the ideal stick for your skin tone.

 

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6 Undeniable Reasons Why You Should Buy Luxury Makeup

Over the last decade, the beauty industry has exploded into a multi-billion-dollar industry. Dermatologists, beauty experts, and celebrities alike are launching their own high-end beauty brands. Not to mention, drugstore makeup widened their range of beauty products. You have probably once thought why do some makeup products, which all appear to be similar at first glance, carry different price tags?

Well, some products may seem like an investment, but the benefits are vast. If you are considering investing in luxury or high-end makeup, here are some reasons why it is beneficial to spend more on the products that you apply to your face.

#1: PRODUCTS ARE LONGER LASTING

You will keep reaping the rewards for much longer when you invest in luxury facial serum, body oil, or fragrances. Luxury brands offer richer, deeper, and more premium kind of beauty experience that comes with longer lasting results. When you invest in high-end beauty, you pay for ingredients that are meant to last.

#2: BETTER INGREDIENTS WERE USED

Drugstore beauty brands may have active ingredients such as retinol, hyaluronic acid, and glycerin. However, the amount can be negligible compared to luxury brands. Luxury brands offer pure, authentic ingredients, which may be harder to source. While both high-priced and low-priced products can have the same ingredients, the former tend to have more potent ingredients.

Karen Kagha, a Los Angeles-based board-certified dermatologist, shared that she “like for the ingredients and studies/results to inform my opinion about a product’s performance.” She highlighted that many luxury brand names have combined effective ingredients and great branding over the years.

#3: QUALIFIED CONSULTANTS ARE READY TO HELP

When purchasing luxury makeup, there is always somebody qualified to help you both before and after the sale. Whether you are in the physical store or purchasing online, you can chat or live chat with the beauty consultant to help you find a product that suits your skin best. Apart from the premium ingredients, you are investing in the expertise of these beauty consultants too.

Some of the typical queries of customers are finding the right color to purchase the right foundation and finding the correct style of lipstick to suit one’s lips. Brands that offer beauty products at a cheaper rate are generally self-serving and provide no aftercare if you need further help afterwards.

#4: PRODUCTS COME WITH QUALITY PACKAGING AND APPLICATORS

Luxury makeup looks more pleasing when you pull them out of your bag. Apart from its attractive exterior, it is unlikely that high-end makeup will come with a smashed palette, product faults, and broken mechanism. These products come with quality brushes or appropriate applicators instead of the standard widely produced sponges. These applicators make a dramatic difference in how your face will look and how well you apply the products.

#5: LUXURY CAN MAKE YOU FEEL GOOD

Strategic marketing is a big part of luxury brands. Luxury brands spend a chunk of their budget to entice customers all over the world. The packaging or how the product dispenses can make the consumer feel good about their makeup. The feeling of exclusivity and value should not be discounted as it can help boost someone’s overall confidence!

#6: WE ALL DESERVE A BIT OF LUXURY

Whether you have been saving up for a luxury makeup item or have extra money to spend, you deserve a bit of luxury. With the mask mandate slowly easing, our face is the first thing that people see when we meet them. Take care of your face by putting quality products that will last long. Do not be shy to walk inside the luxury beauty stores at The Shoppes Marina Bay Sands and simply enjoy the experience. If you have enough money saved up and you are not hurting your credit score, you can treat yourself to luxury beauty items every once in a while.

Image Credits: unsplash.com

Start and end your day feeling beautiful – because you are!

Sources: 1, 2, 3, & 4

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