My Melody Daruma SimplyGo EZ-Link Charm Now Available For S$28.90

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If you love cute collectibles with a touch of good luck, this one’s going to be hard to resist. The My Melody Daruma SimplyGo EZ-Link Charm has officially landed in Singapore, bringing together Sanrio’s beloved sweetheart and the iconic Daruma symbol of perseverance and fortune — all in a charm you can use every day.

Designed around the traditional Daruma doll, this My Melody edition features soft pastel tones, charming details, and a cheerful expression that’s instantly recognisable to fans of My Melody. Whether you’re tapping in for your daily commute or adding it to your bag as a lucky charm, it’s equal parts functional and collectible.

Cute, Collectible & Commuter-Ready

Priced at S$28.90 each (no stored value) on Lazada, the charm works just like your regular SimplyGo EZ-Link card — only much cuter. Before use, simply top it up at a Self-Service Top-Up Machine and pair it with the SimplyGo app to start tracking fares and transactions digitally. It’s a fun way to refresh your daily routine, especially if you’re already using EZ-Link for public transport.

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Kuromi Daruma SimplyGo EZ-Link charm now available for $28.90

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Kuromi fans, this one’s for you. The Kuromi Daruma SimplyGo EZ-Link charm has officially landed, bringing together Kuromi’s cheeky attitude with the classic Daruma symbol of good luck and perseverance. Cute, mischievous, and meaningfully designed, this charm is more than just a collectible — it’s a daily good-luck companion you can carry everywhere.

Priced at $28.90 each (no top-up value), the Kuromi Daruma charm is available now at all Popular stores, excluding City Square Mall. With its bold purple tones and iconic Kuromi flair, it’s the kind of charm that stands out instantly on your bag, keys, or transit setup — while still being fully functional for your daily commute.

Cute Meets Practical

Beyond the looks, this charm works just like a SimplyGo EZ-Link card. To get started, simply top it up at any Self-Service Top-Up Machine, then pair it with the SimplyGo app to track fares, manage transactions, and enjoy a smoother, contactless travel experience.

Whether you’re a longtime Kuromi collector, a Sanrio fan, or just someone who loves functional collectibles, this drop hits all the right notes — cute, practical, and limited enough to spark FOMO.

Kuromi Daruma SimplyGo EZ-Link Charm

💜 Price: $28.90 each (no top-up value)
📍 Available at: All Popular stores (except City Square Mall)

Terms and conditions apply. While stocks last.


Here’s a list of Popular stores in Singapore:

  • White Sands
  • Oasis Terraces Punggol
  • Tampines Mall
  • Waterway Point
  • Compass One Mall
  • Bedok Mall
  • Hougang Mall
  • Seletar Mall
  • Heartland Mall
  • ITE Headquarters and ITE College Central @ Ang Mo Kio
  • NEX
  • Northpoint City
  • Paya Lebar Quarter
  • The Woodleigh Mall
  • Junction 8
  • Toa Payoh HDB Hub
  • Bras Basah Complex – POP@Central
  • United Square
  • Causeway Point
  • Tiong Bahru Plaza
  • Bukit Panjang Plaza
  • VivoCity
  • Lot One
  • Clementi Mall
  • West Mall
  • Westgate
  • Jurong Point

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Up to 80% Off Razer Gears & More At This Clearance Sale In Ubi

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Deal hunters, this one’s worth a detour. Ban Leong Technologies Pte Ltd has brought back its B-Grade Clearance Sale, and it’s a solid chance to score authentic Razer gear and other tech accessories at up to 80% off. We’re talking serious price drops, clearly tagged and straightforward — no gimmicks, no guessing.

Held exclusively at Ban Leong’s service centre in Ubi, this clearance focuses on B-grade items: brand-new products that may come with cosmetic imperfections on the packaging (think dents, marks, or broken seals). The products themselves are unused and genuine — it’s the boxes that took a hit, not the tech inside.

RAZER KRAKEN V3 HYPERSENSE – Selling for $50 (U.P. $209.90)

From the shelves, you’ll spot Razer keyboards, headsets, mice and more, each marked with coloured stickers that correspond to fixed clearance prices. Once you see the tags, you’ll immediately understand why regulars keep an eye out for this sale. Stocks are limited, and once an item is gone, it’s gone — there are no reservations or stock checks available.

Click here to access the clearance pricelist

This is very much a walk-in, first-come-first-served situation. If you’ve been waiting to upgrade your gaming setup or just want premium peripherals without paying full price, this is one of those “go early, don’t overthink” sales.

RAZER HUNTSMAN V2-OPT KEYBOARD – Selling for $140 (U.P. $309.90)


📍 Where to Go

Ban Leong Technologies Pte Ltd (Service Centre)
150 Ubi Ave 4, #04-01, Singapore 408825

🕘 Operating Hours

  • Monday to Friday: 9am–12pm, 2pm–5pm

  • Saturday: 9am–12pm

  • Sunday & Public Holidays: Closed

💳 Payment Modes

  • Cash

  • PayNow

⚠️ Important Terms to Note

  • Products sold AS-IS

  • While stocks last

  • Items are brand new & authentic, but packaging may have cosmetic flaws

  • No reservations or stock level enquiries

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My Melody & Kuromi Tamagotchi now available at Don Don Donki

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Get ready to relive your childhood dreams with a delightfully kawaii twist! The hottest virtual pet collaboration of 2025 has landed at Don Don Donki, and it’s bringing together two of the most beloved worlds in Japanese pop culture: Tamagotchi and Sanrio’s iconic duo, My Melody and Kuromi.

A Match Made in Kawaii Heaven

The Tamagotchi Nano My Melody & Kuromi edition offers a sweet and mischievous twist on the classic virtual pet experience, combining the nostalgic joy of raising a digital companion with the charm of Sanrio’s most popular frenemies. Released in Japan on October 25, 2025, this adorable handheld device is now making its way to international markets, and Don Don Donki Singapore is your destination to snag one!

Two Adorable Versions to Choose From

Image: Don Don Donki Singapore

This special collaboration comes in two stunning designs, each celebrating a different character:

My Melody Version: Features a dreamy pink shell adorned with My Melody surrounded by balloons, capturing her sweet and gentle personality.

Kuromi Version: Sports a striking purple shell with Kuromi floating in the clouds, complete with hearts, candy, and her signature skulls for that perfect balance of cute and edgy.

While the exterior designs differ, both versions offer the exact same gameplay experience, ensuring that your choice comes down to which character steals your heart!

What Makes This Tamagotchi Special?

Unlike traditional Tamagotchi devices where you’re on your own, this collaboration brings My Melody and Kuromi as a team to help you raise your Tamagotchi character. Throughout your virtual pet journey, these Sanrio stars will:

  • Bring special treats like almond pound cake (My Melody’s favorite) or pickled onions (Kuromi’s go-to snack)
  • Help tidy up your Tamagotchi’s room
  • Provide support and companionship as you care for your digital pet
  • Surprise you with special gifts if you take exceptional care of your Tamagotchi

Three Engaging Mini-Games

Keep your Tamagotchi entertained with three adorable mini-games designed around Sanrio themes:

  1. Piano Lesson: Test your musical skills
  2. Shooting Star: Make wishes come true
  3. Balloon Making: Create colorful balloon masterpieces

Master these games with perfect scores to unlock exclusive special performances that showcase the magical friendship between My Melody and Kuromi!

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Kuromi Angel LED SimplyGo EZ-Link charm is now available for S$16.90

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Say hello to the Kuromi Angel LED SimplyGo EZ-Link Charm — the newest collectible that lights up every time you tap in or out. Cute, functional, and totally angel vibes. 🪽💡

Grab it now for just $16.90 (no stored value) exclusively on Shopee. Perfect for Kuromi fans who want to bring a little sparkle to their daily rides.

Just top it up at any Self-Service Top-Up Machine before pairing with the SimplyGo app, and you’re all set to glow on the go.

Don’t wait — charms like this never stay in stock for long.

Learn more about SimplyGo EZ-Link charms here: ezlink.simplygo.com.sg

Terms & conditions apply.

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